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抖音起家转战淘宝直播 罗永浩俞敏洪开启跨平台带货_我的网站

A |     DETROIT -- Detroit's three automakers have laid off roughly 4,800 workers at factories that are not among the plants that have been hit by the United Auto Workers strikes, which have lasted for nearly four weeks.The companies say the strikes have nevertheless forced them to impose those layoffs. They note that the job cuts have occurred mainly at factories that make parts for assembly plants that were closed by strikes. In one case, layoffs have been imposed at a factory that uses supplies from a parts factory on strike.The UAW rejects that argument. It contends that the layoffs are unjustified and were imposed as part of the companies' pressure campaign to persuade UAW members to accept less favorable terms in negotiations with automakers. The factories that have been affected by layoffs are in six states: Michigan, Ohio, Illinois, Kansas, Indiana and New York. Sam Fiorani, an analyst with AutoForecast Solutions, a consulting firm, said he thinks the layoffs reflect a simple reality: The automakers are losing money because of the strikes. By slowing or idling factories that are running below their capacities because of strike-related parts shortages, Fiorani said, the companies can mitigate further losses.“It doesn’t make sense to keep running at 30% or 40% of capacity when it normally runs at 100%,” he said. “We’re not looking at huge numbers of workers relative to the ones actually being struck. But there is fallout.”In a statement, Bryce Currie, vice president of Americas manufacturing at Ford, said: “While we are doing what we can to avoid layoffs, we have no choice but to reduce production of parts that would be destined for a plant that is on strike."UAW President Shawn Fain countered in a statement that the automakers were using layoffs to pressure the union into settling the strike. With billions in profits, Fain argued, the companies don’t have to lay off a single employee.The UAW began striking against General Motors, Ford and Stellantis on Sept. 15, with one assembly plant from each company. The next week, the union expanded the strike to 38 GM and Stellantis parts warehouses. Assembly plants from Ford and GM were added the week after that. All told, about 25,000 workers have walked off their jobs at the three automakers. Striking workers are receiving $500 a week from the union’s strike pay fund. By contrast, anyone who is laid off would qualify for state unemployment aid, which, depending on a variety of circumstances, could be less or more than $500 a week. “Their plan won’t work,” Fain said. “The UAW will make sure any worker laid off in the Big Three’s latest attack will not go without an income.”GM said it has laid off 2,330 workers, including 1,600 at a temporarily closed assembly plant in Kansas City, Kansas, that makes the Chevrolet Malibu sedan and Cadillac XT4 small SUV. The plant uses metal parts produced at the GM plant in Wentzville, Missouri, which is on strike. Other GM facilities that have been affected by layoffs are in Lockport, New York; Toledo, Ohio; Marion, Indiana; Parma, Ohio; and Lansing, Michigan.Ford said it has laid off 1,865 workers. They include 600 auto-body and parts-stamping employees in Wayne, Michigan, who are not on strike but who have been affected by a nearby assembly plant that has been struck. Other Ford locations with layoffs include Chicago; Sterling Heights and Livonia, Michigan; and Cleveland and Lima, Ohio. Stellantis said late Monday that it had laid off about 640 workers, including 520 at an engine factory complex in Trenton, Michigan, that supplies a Jeep plant in Toledo, Ohio, that is on strike. Other locations with layoffs include a metal casting plant in Kokomo, Indiana, and a machining factory in Toledo. Fiorani said that if the strike widens, more workers will likely be laid off at non-striking plants. Once metal stamping factories that supply multiple assembly plants have produced enough parts for non-striking facilities, the companies would likely shut them down.“Once you've filled up the stocks for the other plants you supply," he said, “you have to lay off the workers and wait out the strike.”Separate companies that manufacture parts for the automakers are likely to have laid off workers but might not report them publicly, said Patrick Anderson, CEO of the Anderson Economic Group in Lansing, Michigan. A survey of parts supply companies by a trade association called MEMA Original Equipment Suppliers found that 30% of members have laid off workers and that more than 60% expect to start layoffs in mid-October.Fiorani said that while larger parts suppliers can likely withstand the strike, smaller companies that make parts for the bigger companies might not have enough cash or the ability to borrow to outlast the job actions. Some, he said, may have a couple dozen workers “and don't have billions in value to use as collateral in loans,” he said. Thus far, the union has decided to target a small number of plants from each company rather than have all 146,000 UAW members at the automakers go on strike at the same time.Last week, the union reported progress in the talks and decided not to add any more plants. This came after GM agreed to bring joint-venture electric vehicle battery factories into the national master contract, almost assuring that the plants will be unionized.Battery plants are a major point of contention in the negotiations. The UAW wants those plants to be unionized to assure jobs and top wages for workers who will be displaced by the industry's ongoing transition to electric vehicles.。    
抖音直播电商业务大幅拉动了罗永浩的还债速度，2020年9月23日，罗永浩在《脱口秀大会》总决赛中更新还债进度：“始于2018年年底的6个亿的债务，到今天我们已经还了快4个亿了。等这些债务真的全部还完了之后，可能会拍一个纪录片，来纪念这一段诡异的人生旅程，这个纪录片的名字我都想好了，就叫《真还传》。”2022年6月12日晚间宣布要退网的罗永浩还在13日晚间于抖音“交个朋友直播间”进行了直播告别。但是将第一个创业赛道定为AR的老罗截至目前并未透露相关方面的进展，一位多年聚焦AR/VR赛道的创业者对记者表示，五年之后，AR消费级市场应该还没开始，但老罗进来，至少供应链和现在这一批AR硬件厂商会被刺激到，并产生一定的加速作用。罗永浩的抖音直播间将继续运作，而“起家”于抖音直播间并进行多平台探索的除了老罗还有俞敏洪。昨日，已有消息称俞敏洪将现身“新东方迅程教育专营店”淘宝直播间，讲解大学生学习成长与规划方面内容。在俞敏洪将现身的“新东方迅程教育专营店”淘宝直播间里，目前暂未透露更多信息。记者在“新东方迅程教育专营店”店铺看到，该店铺粉丝数为7.86万，售卖的产品包括英语四六级、考研、英语口语等教育产品。去年双11期间，俞敏洪首次在淘宝“直播带课”，分享大学学习、职业路径规划等，共有数万用户购买了考研英语、大学英语四六级等课程。“现在不让搞二选一，更多的还是要看主播的意愿。”有电商平台人士告诉第一财经。今年，淘宝天猫推出“品牌书课”名师直播计划，除俞敏洪外，考研界名师张雪峰、肖秀荣等已接连登陆淘宝直播，未来还有更多名师入驻。

B | 淘宝天猫正为成人在线教育提供更广阔的空间，不仅能购买辅导书籍和培训课程，还有试听试看、直播学习等教育服务。对于教育机构而言，直播是天然适合的场景。教育产品本身以内容服务为主，在直播间可以试课、解决用户对于课程产品的个性化提问。对于潜在学员而言，授课老师在直播中展示自己的教学风格、气质谈吐，可以让学员更快地做出购买决策。淘宝教育运营总监叶挺曾表示，淘宝上大量职业考试用书的购买行为背后，是对考试需求的表达，而在线课程正是对这一关联需求的满足。这种“书课一体”的模式，在供给侧将课程产品与淘宝上最普遍的实物商品结合在一起。

C | “俞敏洪和罗永浩的加入，也许会带去流量，加上李佳琦在，淘宝直播双十一成绩应该还是可观的。

D | 不过现在直播电商也在‘去大主播’化，头部大主播的销售额背后折射出巨大的资源集中效应，中小主播及长尾主播能获得的空间被压缩。”网经社电子商务研究中心分析师莫岱青告诉第一财经记者，商家为了能够进入到头部主播的直播间，势必要做出让利和牺牲。

E | “中小主播来到台前，加上店播的争夺，直播电商环境也在发生变化。另外头部是可以培养的，没有薇娅，也会有其他人出现。” 莫岱青认为。

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